Marketing Research Consulting
Project: Online Survey Research
Client:Parallels, Sustainable America, JoshSpear.com & others
Team: Self
Role: Full-service marketing research consultant
Fundraising Strategies for a Nonprofit
Posted in Portfolio, Social Causes on 06. May, 2009
Project: Donor Strategy for DC SCORES
Client: DC SCORES/ America SCORES
Team: Compass DC, team of seven consultants
Role: Equal roles; focus on consulting
Building a Smart Home – Home Automation
Posted in Blog, Technology on 12. Apr, 2009
Thinking back on my initial motivations for investing time and money into developing a smart home, I believe it was equal parts curiosity and desire for control over this sudden expansion of space. I have used a Home Theater PC with Windows Media Center as my main entertainment system for TV and movies for many [...]
Pricing Strategy Analysis of the iPhone
Posted in Blog, Marketing, Technology on 15. Mar, 2009
When any new technology comes out, the price point is almost comically high to compensate for research and development costs and expensive components. Most new high technology cell phones launched by Motorola, Nokia, HTC, and Samsung are launched overseas first, where consumers are used to higher prices and people have a higher understanding of phone [...]
Shaking Hands in a Turkish Bath
A strategy for expanding Edge Research’s services internationally: Developing a strategic alliance with a developing country during a global financial meltdown may appear to be a crazy idea at first glance. However, by partnering with a primary research firm in Turkey, Edge Research could boost growth and insulate itself from the poor economy in 2009. [...]
Extending the Investment Tax Credit
Posted in Blog, Sustainability, Technology on 20. Oct, 2008
First Solar is a developer of photovoltaic (PV) modules used in grid-connected, commercial power plants, and sold to leading system integrators, independent power project developers, and utility companies. Currently the market for PV modules in the United States is policy-driven, relying on incentives from the Federal Investment Tax Credit (ITC) to attract customers to this [...]
Smart Growth for Washington DC
Posted in Blog, Social Causes, Sustainability on 30. Sep, 2008
“Smart” and “Washington” are rarely put in the same sentence, but Washington DC could become a model for “smart growth” within the next five years. Earlier this year, the Blueprint for American Prosperity produced by the Brookings Institute stated that the growth and success of the Unites States is linked to the commercial health of [...]